Freshsites Visual Identity & web Design


THE PROCESS
• Challenge
The design must creatively illustrate complex ideas in a simple, engaging way. The identity should be scalable across platforms and avoid generic visuals, instead using custom elements that reflect the company’s personality.
• GOAL
To create a bold, agile, and trustworthy visual identity and website that communicates innovation, technical credibility, and startup-savvy consulting.
• SOLUTION
To position Freshsites as a strategic partner that understands the speed, chaos, and ambition of startup culture while delivering grounded, research-driven insights and solutions.









